1722, "anything with which one amuses oneself," Scottish and northern England dialect, possibly a shortened form of employ or deploy. Popularized in the sense "move or gambit made to gain advantage" by British humorist Stephen Potter (1900-1969).
例文
1. a clever marketing ploy
機知に富んだ販売戦略
2.I think this just a government ploy to deceive the public.
これは政府が公衆を騙す手段にすぎないと思います。
3.Christmas should be a time of excitement and wonder,not a cynical marketing ploy .
クリスマスは、野放図なマーケティング戦略ではなく、興奮と素晴らしい時間であるべきだ。
4.I saw Mansfield 's move as a purposeful ploy in the congressional campaign.
マンスフィールドは国会闘争で目的のある行動だと思います。
5.It was all a ploy to distract attention from his real aims.